Simply a classic. and always a pleasure to drive by. The name, the sign (that "i" and "u"!), the faded fish-scale shingles on the little wooden building weathered to a perfect shade of green. And, of course, location. Appropriately enough, this one's appeared before on the splendid, expressway-centric blog, Be the BQE , but I can't resist adding it here. While we're at it, a note to the Be the BQE team: Why so many empty billboards?